VirtuItaly is one of Trenitalia’s Train Digital Tourism Experience – FS Innova winners


We are happy to announce that VirtuItaly, our spin-off startup, is one of the Train Digital Tourist Experience winners, the initiative promoted by Trenitalia SpA. Together with us, three startups were awarded, out of the 51 that had submitted a proposal. Yookye by Paolo Taricco, Qiibee by Francesco Pagano and Deduce Data Solutions by Diego Tuccillo.

Marco Cappellini, CEO and co-founder, held the pitch for VirtuItaly during the online awards ceremony, which took place on 30 June, in the Jury presence: Roberta Graziosi (Head of marketing, partnership and commercial promotion plans), Maria Paola De Rosa (Head of corporate, digital, pa and conventions sales) and Rocco Siciliano (Head of Works and Investment Projects in Commercial Areas).

Also attend the event: Massimo Varrone (Responsible for Campania NewSteel incubator), Silvia Tatti (Innovation – Ferrovie dello Stato), Franco Stivali (Chief Innovation Officer – Ferrovie dello Stato), Francesco Quintano (Central Director of Strategies, Planning, Innovation and Sustainability – Ferrovie dello Stato), Valeria Fascione (Councilor for Research, Innovation and Start up of Regione Campania) and Prof. Giorgio Ventre (UniNa Electrical Engineering Department Director, Apple Academy Director).

Our proposal


VirtuItaly gives people the opportunity to live incredible experiences, from immersive&interactive digital exhibitions, to full digital ones. For Trenitalia SpA, we have thought of a specific use casfor tourism sector, which aims to enhance cities cultural heritage, through innovative digital solutions. The goal: to involve the customer at 360 degrees in a “travel experience”.



Explore art remotely thanks to cutting-edge interactive technologies




Admire and immerse yourself in the Italian Renaissance masterpieces, directly from the waiting room of the train station.




Live a journey dedicated to Art and discover collections of our ArtCentrica cloud application




Use UBILIA® App and access multimedia content and geo-referenced information of the city you are in